Teamwork makes the dream work
Before becoming a professor in the UNC Kenan-Flagler Business School, Deborah Stroman owned a sports marketing and golf event planning company.
Deborah Stroman knows how to build a business — especially in the world of sports. Before becoming a professor in the UNC Kenan-Flagler Business School, Stroman owned a sports marketing and golf event planning company, and worked in financial services for more than 17 years.
One morning in 2012, during what she calls her “brainstorm shower sessions,” Stroman thought to herself, What can I build long-term? She reflected on an old basketball trope: “Teamwork makes the dream work.”
Not getting caught up in the cliché, Stroman recognized the need to connect people in the world of basketball. This led her to her next big idea — the Basketball Analytics Summit. For the past two years, UNC-Chapel Hill has hosted the two-day conference, bringing together students, professionals, and scholars interested in basketball performance and business analytics. The third annual summit will take place on April 15 and 16 at UNC-Chapel Hill.
Making buckets
Although she spent her undergraduate years at the University of Virginia and earned a PhD in business at Capella University, Stroman still cherishes her “blue blood” as she received her master’s degree in sport administration from UNC-Chapel Hill.
To keep reading, see: http://endeavors.unc.edu/teamwork_makes_the_dream_work
